User Analytics

Access to rich user analytic reports and raw data is very important for any web site such that you can understand who your users are, which devices they use, how they got to your site, when they may be leaving a purchase funnel, which new features improved conversions, etc.

We provide integration with any user analytics tool, such as Google Analytics, Mixpanel, and Segment. These tools allow for full spectrum analysis of your user activity from broad strokes all the way down to the individual user events (e.g. clicks, navigations, key presses).

Features

Here is a short list of highly valuable features that the above user analytics tools provide:

• Audience aggregation by acquisition channel, location, time of day, etc.

• Active user count, unique views per page, session duration, and bounce rate.

• Cohort and experiment analysis.

• Custom user event tracking with metadata.

• Rich out-of-the-box dashboards and custom dashboard builders.

• Full raw data query-ability.